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An artist by trade, Sigrid Olsen brings her respect for nature's inherent beauty to the bold colors and distinctive prints of the fashion label that bears her name. Sigrid's independent spirit and first-hand understanding of women's busy lives affords her a unique perspective on designing for women today. "We lead complex lives," explains Sigrid. "Our wardrobe choices should be simple." Following her graduation from Montserrat College of Art in the mid 70's, Sigrid began her career as a weaver. Inspired by her experience with color and pattern, she developed her unique printing technique for textiles into a small business and found that this natural artistry had broad appeal. In 1984, she founded the brand that bears her name. In 20 years, Sigrid has broadened the scope of her design from casual resort wear to a lifestyle collection of year-round sportswear. This multi-divisional sportswear brand includes: SIGRID OLSEN, the core apparel brand encompassing versatile everyday sportswear with an emphasis on color and novelty. SIGRID OLSEN COLLECTION, offers the consumer refined & sophisticated clothing that will take her from the work place to evening in comfort & style--with exceptional fabric qualities, attention to details & beautiful color palettes. So be it, by SIGRID OLSEN, is a collection of relaxed weekend wear with a fresh contemporary spin--complete with feminine fabrics & special details, and of course Sigrid's eye for color, print & texture. Special sizes divisions include Sigrid Olsen Petite and Sigrid Olsen Woman.

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